Our Commitment & Values

The entrepreneurial journey can be a lonely one. Blazing a new path is difficult, but we believe that our resources and decades of experience helping entrepreneurs transform markets can serve as guideposts to management teams as they grow and scale their businesses. Our firm name and key values reflect this resolute commitment to work in service of our entrepreneurs and their companies.

Integrity is central to every interaction

Integrity is central to every interaction with our entrepreneurs, investors, and team members. We are honest and direct – both with others and ourselves – and follow through on our commitments.

We achieve better outcomes for our companies and investors by working collaboratively

We achieve better outcomes for our companies and investors by working collaboratively to support one another to achieve goals. We have a culture where the best ideas win, credit is shared, differences are valued, and improvement is continuous.

Intellectual curiosity is fundamental to our approach as investors

Intellectual curiosity is fundamental to our approach as investors. We are always eager to learn about new market sectors, meet innovative entrepreneurs and understand the business models that are transforming industries.

Perseverance and hard work are critical

Perseverance and hard work are critical, especially when challenged with adversity. We know our entrepreneurs cannot be successful without the will to win and neither can we.

Our Partnerships

“What I can truly say is, without reservation, that not only should [other entrepreneurs and founders] work with Guidepost but that I would be happy to work with Guidepost again and again.”

Patrick Comer
Founder & CEO of Lucid (exited)

“When we met with the Guidepost team it was their approach with their companies that stood out to us. As we did our diligence, we quickly realized that these were down-to-earth investors, and that they were willing to roll up their sleeves and help entrepreneurs, like ourselves, build businesses at similar stages as our company”

John Marchese
CEO of Network to Code

“What distinguishes Guidepost from others is their focus on the importance of the CEO and the CEO’s vision…they complement it…they don’t overreach…they provide support and guidance, and they do it masterfully.”

Tom Riley
CEO of Seniorlink (exited)

“Guidepost has been a very important part of our recent success. They were a great sounding board to discuss key challenges and opportunities, believed in our growth opportunity, and early on helped expand our senior executive team...”

Michael Jones
CEO of Spoonflower (exited)

“Guidepost actually does what they say (they’ll do) before the term sheet (and) after they’ve invested.”

Michael Hurnaus
Founder & CEO of Tractive

Our Team

The Guidepost team prides itself on meeting entrepreneurs where they are. Our cultural approach encourages idea sharing, open communication, and a relentless pursuit of success achieved together as a team.

Meet Our Team

Value Creation Group

To support our entrepreneurs, Guidepost established its Value Creation Group ("VCG"). The VCG works directly with our entrepreneurs to maximize the collective benefit of Guidepost's years of operating and functional experience, deep advisor network, and strategic resources to catalyze growth. Our structured yet flexible approach identifies key levers to drive value and focuses the VCG's capabilities and critical entrepreneur-time on the most efficacious efforts.

Meet The VCG Advisors

Latest Happenings

Guidepost Growth Equity Year-In-Review

A terrific year for Guidepost and our portfolio companies. Excited to share all the progress in our 2023 year in review.

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GrowthCap’s Top 40 Under 40 Growth Investors of 2023

Chris Cavanagh named to the GrowthCap Top 40 under 40 list for 2023.

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dscout Named ‘Best Place to Work in 2024’

dscout has been listed as one of the best places to work in Chicago, as Built In today announced the honorees of its 2024 Best Places To Work Awards.

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