Our Commitment & Values

The entrepreneurial journey can be a lonely one. Blazing a new path is difficult, but we believe that our resources and decades of experience helping entrepreneurs transform markets can serve as guideposts to management teams as they grow and scale their businesses. Our firm name and key values reflect this resolute commitment to work in service of our entrepreneurs and their companies.

Lock Arms

Partnering with entrepreneurs is our entire focus. From day one, we work closely with our management teams to build on their existing successes and enhance value together.

Answer the Call

Our entrepreneurs depend on us and we want to be their first call. We are available no matter the time or the circumstance.

Direct Communication

We provide honest, straightforward, and constructive advice and collaborate to create success together.

Hone In

Guidepost has specialized in partnering with growth-stage, entrepreneur-led technology companies since our inception. We can help you get further, faster.

Outgrow Yesterday

We are never done learning and improving. Every day, we strive to be better prepared and push ourselves to do more.

Chase the Challenge

Love what you do to do it well. Our team thrives on partnering with gritty, like-minded entrepreneurs that value this same deliberate persistence.

Our Partnerships

“What I can truly say is, without reservation, that not only should [other entrepreneurs and founders] work with Guidepost but that I would be happy to work with Guidepost again and again.”

Patrick Comer
Founder & CEO of Lucid

“I would absolutely recommend to other entrepreneurs who want to build great businesses to partner with Guidepost. I am also looking forward to continuing my partnership with Guidepost, working as an advisor to their portfolio companies.”

Nathan Christensen
CEO of Mineral

“When we met with the Guidepost team it was their approach with their companies that stood out to us. As we did our diligence, we quickly realized that these were down-to-earth investors, and that they were willing to roll up their sleeves and help entrepreneurs, like ourselves, build businesses at similar stages as our company”

John Marchese
CEO of Network to Code

“What distinguishes Guidepost from others is their focus on the importance of the CEO and the CEO’s vision…they complement it…they don’t overreach…they provide support and guidance, and they do it masterfully.”

Tom Riley
CEO of Seniorlink

“Guidepost has been a very important part of our recent success. They were a great sounding board to discuss key challenges and opportunities, believed in our growth opportunity, and early on helped expand our senior executive team...”

Michael Jones
CEO of Spoonflower

“Guidepost actually does what they say (they’ll do) before the term sheet (and) after they’ve invested.”

Michael Hurnaus
Founder & CEO of Tractive

Our Team

The Guidepost team prides itself on meeting entrepreneurs where they are. Our cultural approach encourages idea sharing, open communication, and a relentless pursuit of success achieved together as a team.

Meet Our Team

Value Creation Group

To support our entrepreneurs, Guidepost established its Value Creation Group ("VCG"). The VCG works directly with our entrepreneurs to maximize the collective benefit of Guidepost's years of operating and functional experience, deep advisor network, and strategic resources to catalyze growth. Our structured yet flexible approach identifies key levers to drive value and focuses the VCG's capabilities and critical entrepreneur-time on the most efficacious efforts.

Meet The VCG Advisors

Latest Happenings

2025 Top Private Equity Innovator Awards

Guidepost Growth Equity named to BluWave’s 2025 Top Private Equity Innovator Awards.

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The Top Growth Equity Firms of 2024

Guidepost Growth Equity named to the GrowthCap list of Top Growth Equity Firms for 2024.

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Dscout Named ‘Best Place to Work in 2025’

Dscout has once again been recognized as one of the best places to work in Chicago, as Built In today announced the honorees of its 2025 Best Places to Work Awards.

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